If you’re a fan of reality TV—or just happen to be really stylish—you may have already heard of Nialaya. If not—here’s the rundown.
Nialaya is a fabulous jewelry company based in Los Angeles and headed up by Danish designer Jannik Olander. While the jewelry has had quite a celebrity following (think Beyonce, Selena Gomez and Jeremy Piven, just to name a few), it’s really gained national attention recently because of Jannik’s spot a reality show on Bravo—Euros of Hollywood.
Reality show aside, the jewelry offered by Nialaya is absolutely gorgeous and each story has a meaning behind it.
Here’s a little background about the company and the concept behind these eye-catching jewelry pieces:
While visiting a coastal city in India, Jannik met a local shaman named Nialaya who encouraged him to pursue his dreams and stop chasing monetary gain. Jannik profoundly reflected upon this, and upon returning from his trip he developed a jewelry company deeply rooted in spirituality and the promotion of energy healing. He named the company ‘Nialaya’ as a tribute to the man who provided him with life-changing insight. Jannik began designing and creating beaded drawstring necklaces and bracelets in the garage of his Hollywood Hills home. The slogan ‘Handmade in Hollywood’ was then developed, as each piece of jewelry was strung together by hand without the use of machinery or mass production. Each precious and semi-precious stone was used to stimulate spiritual healing powers; each finished item was then purified with a cleansing sage.
Jannik is constantly designing and creating new pieces for the company. The company releases a new collection three times a year, which now includes hand-braided leather bracelets, precious and semi-precious flatbead bracelets, exotic stingray bracelets, rings for men and women, and the brand’s iconic beaded bracelets in variety of stone and color combinations. The company is currently developing a fine jewelry collection which will boast new designs with solid 18k gold and exquisite high-quality diamonds.
Along with this inspiring back story, it’s also worth noting you can customize your own jewelry, either by visiting the Hollywood boutique or, if you’re not local, visiting the Nialaya website—www.nialaya.com.
Some of our favorite new arrivals from the jewelry line include:
Flatbead with Malachite and Blue Lapis—This bracelet looks ultra-luxe and features details like gold plating and black cubic zirconia diamonds. Blue lapis is also believed to bring mental clarity, improve self-confidence and inspire power, wisdom and inner strength. It’s also thought to be a stone that’s both calming and cleansing to the mind and the spirit.
Leather Black with Beveled Square Bead: One of the many fantastic things about Nialaya is that they certainly don’t leave the men out. We love this bracelet for men featuring a masculine and one-of-a-kind design. This particular bracelet features braided leather and also rhodium, which is considered the “metal of achievement,” believed to help the people who wear it achieve respect, power and wealth. It can also be mentally clarifying, according to spiritual beliefs.